Adelaide Fringe - New Company Logo for 2016
Heather Croall, Adelaide Fringe's new Creative Director & CEO has created a new look for the Fringe!
“The Adelaide Fringe has a place in the hearts of so many different audiences - they love the Fringe because it is bright, bold, energetic, vibrant and fun. We wanted to create a logo that represents that love, energy and fun as we put in place my vision to light up the city. The strong pink and claret colours along with the bold, strong lettering capture the feeling perfectly. Incorporated into the new logo are “star bursts” / “bright sparks" that connect not only to the exciting light & luminosity plans but also signify the bringing together of artists, events & audiences. “
- Heather Croall, Creative Director & CEO